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Category: Selling Your Music

3 Insanely True Reasons Why You Don’t Need A Record Deal

by Bryan Hufford

A major label record deal – The dream that millions of musicians chase every day, praying for the moment when a major label exec will come and sweep them from the bottom and launch them into stardom. The sad and harsh reality is that only a small percentage (and I mean VERY small) will get signed to a major label deal.

Not only that, but out of that small percentage, an even SMALLER percentage go on to becoming a superstar. I hate to say it, but it’s reality – a reality that many musicians just don’t understand or grasp, unfortunately. BUT – This doesn’t mean you should give up your music career. In fact, that would be foolish of you. Why? Because you can make it on your own! Read more »

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Aspiring Music Talent Needs the Right Music Promotion and the Correct A&R Contacts

By Gene Schwerman

There are new and very ambitious music promotion companies available now to aspiring music talent nationally. Music talent looking for A&R contacts and music industry connections can find companies in the business of scouting music talent for Record Labels, Music Publishers and TV & Movie Music Supervisors. Music promotion daily gravitates further away from tradition creating ever closer ties to the internet and especially internet marketing!

Many times the groups with the most music talent are discovered in due course and get the recognition they deserve in a fairly straightforward manner, other groups do not. Many need some kind of representation, preferably fairly aggressive, to help with music promotion, with the right A&R connections, if they wish to be “discovered” for their music talent.

The most successful of these music promotion companies use the internet for much of their music promotion. Taking advantage of the internet allows these companies to rapidly disseminate information about the musicians, speed communications for getting them gigs, provide samples of their work, and so on. Read more »

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How to Promote Your CD

By: Rashi Singh

Congratulations! Your debut CD is now recorded, replicated, packaged, and ready for market. It’s an amazing feeling to see the fruit of your labor in front of you, nicely packaged as a CD that’s ready to be sold alongside the big wigs in the industry. One small problem: you don’t have the backing and capital that the big wigs do to promote your CD… and you just know your CD can be a huge success in the market.

Promoting a CD can seem like a daunting task at first, especially if you haven’t done anything like this before. Here are a few tips and ideas on how you can get started promoting, and selling your music CD.

1. First, you should plan a launch party. Read more »

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Use In-House Retail Sales To Boost Your Income

By Kenny Love

Now, that you are familiar and likely connected with online music sales sites, such as CD Baby, or combination online/offline retail sites, such as The Orchard, you are probably comfortable in having your music distribution and sales fairly covered.

But, what if you could get even more music sales, and even more profitable income?

I’m speaking of consigning your product to retail stores, but, with one exception…consigning your product nationally, or even internationally. Read more »

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How to Make State-of-the-Art Video Singles Cheaply

By Kenny Love

When it comes to promoting their new music releases, I have found that most musicians only consider radio as the vehicle for exposing their music to the public.


Rarely do they consider publicity, in the form of print media, i.e., music magazines, weekly arts and entertainment publications and newspapers as support tools to help support their radio airplay.

But, even rarer, is their consideration of the importance of having videos for their singles. A video of your single, which was once considered an optional luxury, is now a standard, vital and necessary tool if you are going to compete with fellow independent recording artists for media and consumer attention.

And, a video is even more important if you are going to compete with major label artists. In fact, since having a video for your single, particularly, your very first single from a new release, is so vitally important, why would you even release a recording without one in today’s music climate? Read more »

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